Cracking Eggs

Egg-citing news! Easter has landed at Waitrose and we have a bountiful selection of moreish new seasonal treats for the whole family to love. Whether you’re a blonde chocolate lover or just looking for some indulgence, there isn’t a better place to stock up this Easter. Our customers are already eager for our Easter treats as searches on Waitrose.com for ‘Easter’ and ‘Easter Eggs‘ are up 34% and 68% through January when compared to the same period last year.

All of our cocoa is Fairtrade certified, traded, audited and sourced from Fairtrade producers. Visit Fairtrade sourcing for more information.


8 Sweet Heart Waffles

No.1 Lulu Guinness Milk Chocolate Lips

4 Love Heart Crumpets

4 Pistachio & Feuilletine Filled Eggs

4 Love Heart Crumpets

6 Hazelnut Gianduja Eggs

A little croissant illusion

Add a little ooh la la to Easter with our croissant-inspired chocolates. Made with rich blonde choc, you can either choose from our innovative No.1 The Blonde Chocolate Almond Croissant which is coated in flaky almond pieces or our ever-so cute, mini No.1 6 Mini Blonde Chocolate Croissants - with their silky ganache centre.

Samantha Angell

Sarah Breadmore

Easter Egg Product Developer at Waitrose

“This year we really wanted to offer our customers those egg-stra options that make you go ‘wow’. We’ve leveraged the food trends that we know our customers love, to elevate our seasonal product range for 2026. Our brand new No.1 The Blonde Chocolate Almond Croissant builds on our viral egg from last year, and takes it to a whole new level. Made with luxuriously creamy blonde chocolate and crunchy almond pieces, this egg is then hand decorated with milk chocolate and roasted almond pieces. It is so good, you’re not going to want to share.”

The roast of all roasts

Nothing says ‘spring’ like a Sunday Roast with all the sides and trimmings. Choose from classic joints from either Beef or Lamb, knowing that it’s always British and higher welfare at Waitrose. Just don’t forget to leave space for dessert…

8 Sweet Heart Waffles

No.1 Salted Caramel Brownie Basque Cheesecake

4 Love Heart Crumpets

No.1 Chocolate & Pistachio Crunch Torte

Buns and Bakes

Soft, buttery and oh-so-chewy… pick from delights including our irresistible No.1 Millionaire's Panettone Egg, innovative No.1 2 Berry Blush Hot Cross Buns or our regenerative Leckford Hot Cross Buns - which are made from wheat grown on our farm, they’re all bursting with flavour and perfect for that needed afternoon pick me up.

8 Sweet Heart Waffles

No.1 2 Berry Blush Hot Cross Buns

4 Love Heart Crumpets

4 Pistachio & Feuilletine Filled Eggs

4 Love Heart Crumpets

4 Milk Chocolate & Fudge Hot Cross Buns

Afternoon Tea

Tuck into a selection of little cakes for that perfect afternoon break. This year’s sweet treats are inspired by spring, and are just the thing to share for an indulgent afternoon tea with friends and family.

8 Sweet Heart Waffles

Cereal Milk Flapjack Bites

4 Love Heart Crumpets

Creamy Coffee Flavour Fudge

4 Love Heart Crumpets

Layered Salted Caramel & Chocolate Brownie Fudge

4 Love Heart Crumpets

No.1 9 Triple Cherry Stollen Bites

Bright Blooms

Add a burst of spring colour into the home with our beautiful range of flowers for Easter and Mother’s Day. Whether these beautiful bouquets are a gift or just a little treat for yourself, we have a gorgeous seasonal selection perfect for the celebrations.

We reinvest 2% of sales from our Waitrose Foundation Flowers to improve the livelihoods of our farmers, workers and their communities. So far, our flower farm workers have benefitted from microloans, enabling investment in income-generating activities and school fees for children, school facilities and health centres.

Samantha Angell

Chris Wood

Head Florist at Waitrose

“Spring has to be one of my favourite seasons of the year, there are so many lovely flowers in full bloom. Arrangements this year showcase beautiful vibrant yellows, pinks, and pastels which brighten up our customer’s homes. Our Easter Spring Abundance is perfect for the celebrations including seasonal vibrant seasonal Anemones and Ranunculus in bright floral tones of cerise, blue and pink, these bouquets will be the centrepiece of any spring setting.”
8 Sweet Heart Waffles

No.1 Succulent Bouquet

4 Love Heart Crumpets

Foundation Rose Gift

4 Love Heart Crumpets

Mothers Day Gift Box

4 Love Heart Crumpets

Easter Spring Abundance

For Mums; Supporting Mothers

The 2Mothers Foundation was established with the aim to empower disadvantaged women who care for their children who have additional needs, by providing them with training, support and flexible work opportunities.

2Mothers collaborates with organisations in Bangladesh and worldwide, to offer training for the women to develop their skills in creating beautiful products from the natural fibre jute. Importantly, they have the flexibility and assurance of being close to their children by choosing to work either at home to care for them, or at a safe workshop next to their children’s school.

By choosing this gift for a loved one this Mother’s Day, you’re supporting hardworking mothers who wish to provide a brighter future for themselves and their families.

8 Sweet Heart Waffles

Gerbera in 2Mothers Basket

4 Love Heart Crumpets

Large Flowering Plant in 2Mothers Basket